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[연구성과_SSCI] A study on the effects of background film music valence on para-social interaction and consumer attitudes toward social enterprises
관리자 22-03-31 13:09 2
1. 연구 단계별 성과
◇ 중형 1단계 (202009~202308)
◇ 중형단계 (2020S1A3A2A02093277, 권오병 연구책임)

2. 논문정보
· 제목: A study on the effects of background film music valence on para-social interaction and consumer attitudes toward social enterprises
· 저자: Dae Ryun Chang, Qurie Kim
· 학술지명: Journal of Business Research, 142
· 발행연도: 2022.03
· 수록면: 165-175

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